Toyota Australia is promoting their hybrid synergy drive engine with “Better Together”, a television commercial featuring two men who handle an office job with four hands, demonstrating the benefits of combining petrol and electric combustion technologies.
Better Together, shot in one take, is the end result of ten days of choreography training with two dancers. They were able to rehearse long enough to get the sequence correct and timed perfectly to fit into 55 seconds, just right for a 60 second commercial.
Source:
http://theinspirationroom.com/daily/2009/toyota-better-together/
Friday, November 13, 2009
Toyota Better Together
Posted by
Abhilash Krishnan
11:19 AM
Blog Archive
Labels
- 3D (2)
- 70 (1)
- Advergame (1)
- augmented reality (3)
- Barcode (1)
- Better together (1)
- burger king (1)
- cannes 2009 (1)
- casestudy (1)
- Cinema TV (1)
- Coca-Cola (1)
- Coke Zero (1)
- concept car (1)
- cyber grand prix (1)
- D-Barcode (1)
- dark knight (1)
- designer (1)
- dollar (1)
- Effects (1)
- Enhancing Photos (1)
- Facebook (1)
- Facebook App (1)
- Facebook Integration (1)
- Fanta (1)
- innovation (1)
- Intel Brazil (1)
- interactive (1)
- ispy (1)
- karaoke website (1)
- kill a friend (1)
- levi's (1)
- menu (1)
- mobile app (1)
- online campaign (1)
- personalized (1)
- Philips (1)
- Philips Versus (1)
- Photoshop Actions (1)
- Photoshop plugins (1)
- presentations (1)
- Priority Mail (1)
- screensavers (1)
- send to friend (1)
- slideshare (1)
- Social Facial Profiler (1)
- social media (2)
- tennis game (1)
- Toyota (1)
- Twitter (2)
- video (2)
- viral (3)
- Virtual Box Simulator (1)
- volvo s60 (1)